Sometimes we can identify important findings thanks to a simple analysis, and sometimes we need multiple and complex techniques. But the respondent is always the starting point. How can we translate research questions into clear consumer language? Or which answer scale is relevant and logical for the respondent? These are crucial but often overlooked "details" that determine the accuracy and reliability of quantitative research.
Which quantitative market studies do we offer?
Whether it is about concept, product and packaging testing, brand image mapping, taste testing or customer journey research, we can help you further. Do you want to discover the range of quantitative market research we can perform for you? Then take a look at the page below.
Our state-of-the-art facilities allow us to conduct surveys in a smooth, contemporary and pleasant way for consumers. We work with the most advanced technologies in the field of Computer-assisted telephone interviewing (CATI), Computer-assisted personal interviewing (CAPI) and Web-assisted personal interviewing (WAPI). But you can also come to us to test store configurations or central location research.